You never know what you are going to find when you search the Keywords on your Google Analytics page, but I was a little surprised to find the phrase “Cornerstone Church Knoxville Cult” not once but several times in KTOWN’s keyword cache.
My first reaction was, “Ha. That’s funny.”
But then it struck me, that for some reason or reasons, this is exactly what people think or have heard about that church. You see, when people punch in words into a search engine, they are usually very efficient with their word choices. That’s the whole point of keywords and search engine optimization (SEO).
But back to the “cult”. I started thinking, “Why would some folks associate this church with a cult-like status?”
Then it hit me…
1 Corinthians 1:27-28
But God chose what is foolish in the world to shame the wise; God chose what is weak in the world to shame the strong; God chose what is low and despised in the world, even things that are not, to bring to nothing things that are,
That church seems foolish to people…probably even other Christians. But why?
You could chalk it up to theological differences and debate whether that church is practicing certain doctrines in a certain way, but that’s pretty typical with any various denominations. And all that info is available on their website (see Statement of Faith). No secrecy there.
I mean as an evangelical Christian myself and a member of Cornerstone, I have vastly different doctrinal opinions of say… the Catholic Church, the United Methodist Church, or even the Church of God…but I would label these different denominations…just that…denominations….not cults.
So why would “cult” show up in the keywords. Most likely it’s what these people have heard and seen about the lives of the church members, not so much the specifics of the doctrine…and here is a list of the things my family loves about the church, that when the non-Christian or even worldly Christian encounter may make them think…”Oh, that’s a cult.”
- They don’t have a youth group. The parents of the youths actually lead them in different group activities. Parental involvement. It used to be called “Family Time.”
- Large families. Four or more children in a family is considered nothing unusual.
- Stay at home moms. Lots of these. And we are talking about college educated, highly skilled stay at home moms.
- The discouragement of dating and the encouragement of courtship. This one really freaks people out.
- The practice of church discipline. It’s in the Bible and Cornerstone does not ignore it.
- The “near mandate” of a husband to romantically pursue and serve his wife. The only dating that the church encourages is within the bonds of marriage…a husband “dating” his wife, and believe me it is one of the best ways to protect and serve your marriage.
- College students that are selflessly serving the church. VFC is different from the most student groups…and I am sure that other college students think they are weird.
- Women teach and train other women in modesty. This is definitely foolishness from a worldly perspective.
- Celebrating the God designed roles of men and women. The church realizes that men and women are different…designed for different roles and tasks and they aren’t afraid to teach and preach that.
- Sincerity. The people of that church genuinely love each other. And I am not saying they like going to church on Sundays to see or be seen. I am saying that they get involved in other members’ lives. The moms get together for play dates with the kids, the college kids serve other families, men meet for accountability, and the care group leaders “get up in your business”…all in order to serve and encourage one another.
So I guess I understand why people would use the word “cult” in searching for information about Cornerstone Church of Knoxville…if “cult” means not worldly, but my guess is that if that person digs a bit deeper, he or she will find out there’s nothing cult-ish about Cornerstone Church of Knoxville (everything the church believes can be found at their website and by speaking to any member or pastor), but just a group of believers that are acknowledging the sovereign grace of God under which we live.